Education
 

  • Ph.D.Business Administration (Marketing), University of California at Berkeley
  • M.B.A. University of Houston, Houston, Texas
  • B.S. Mechanical Engineering, Clarkson University, Potsdam, New York

 

Academic Interests

Linda A. Hayes is Associate Professor and Director of Program Assessment and Online Services in the School of Business Administration of the University of Houston - Victoria.  Her research interests include decision-making, judgment and perceptions.  Dr. Hayes was a 1996 NASA Summer Faculty Fellow.  Recently, she has published in the Journal of Business Ethics, Journal of Management Development, Journal of International Marketing, Business Horizons and International Journal of Mobile Communications.

 

  

Journal Articles

 

MKT 3311 - Principles of Marketing

MKT 6352 - Strategic Marketing Management

BUS 6351 - Business & Society